Case Studies

Konversed logo
Konversed found Shelli’s investor pitch deck reviews via an online search and ordered the $20 review for 5 points of feedback. After the brief review, Konversed spent a week taking on the feedback and did a detailed update of their pitch deck.

Following a positive experience with the review, the Konversed cofounder, Brett Hogan booked an one hour online business consultation with Shelli to diver deeper into their investment pitch deck and overall startup strategy. She then made recommendations to incubators, funds and service providers that are directly relevant to business. The team went on to raise $600K in funding from strategic, early stage investors.


Mooval logoMooval contacted Shelli regarding her pitch deck review services online. Upon noticing that the founder, Taymor Mohseni was located in Melbourne, Shelli recommended he instead attend her next startup fundraising workshop held at General Assembly.

After attending the workshop and understanding what investors were looking for in a startup, Taymor was able to dramatically improve their pitch. He decided to book a one hour consultation with Shelli for more personalized advice relating to their startup’s execution and fundraising strategy. They decided to reposition their startup and focus on a more lucrative model following Shelli’s advice.



After running a sold out workshop on pitching and fundraising at The Queensland University of Technology Creative Enterprise Accelerator (QUTCEA), Shelli was approached by the program to provide hands on coaching to the five creative startups that were the finalists for their upcoming Creative3 conference.

With only two months away until the conference, Shelli provided hands on coaching of each the startup founders, firstly reviewing their pitch decks to ensure clarity of messaging and a focus on investor numbers that mattered. She then went onto working with each founder to maximize the delivery of their presentation. The winner of the pitch will compete on an international level in Copenhagen, Denmark.